Inside the MAHA Revolution | Calley Means, Vani Hari, and Jillian Michaels

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There has been a cultural sea change over the last year when it comes to health in America. It is shepherded by an unexpected coalition of nutritionists, longevity experts, wellness influencers, holistic and functional doctors of medicine, moms wearing babies and natural deodorant, mushroom shamans, and some vaccine skeptics. They’ve gathered under the banner of Make America Healthy Again, or MAHA, and they’re here to tell us that plastic cutting boards, Diet Coke, and pasteurized milk—all things that once seemed perfectly normal in American life—are actually killing us.

A decade ago, if you read that list of personas you would think MAHA is some woo-woo, hippie progressive movement. But here we are in 2025, and this is the same group that helped usher Donald Trump to power.

What does MAHA stand for? What does it look like when it marries itself to power? And what will MAHA actually be able to accomplish over the next four years under their fearless leader—and risky Health and Human Services secretary nominee—Robert F. Kennedy Jr.?

Live in D.C. during inauguration weekend, Calley Means, Jillian Michaels, and Vani Hari explain.